Philadelphia-Israel Chamber of Commerce Salutes BIMBO Bakeries USA with its 2022 Technology and Innovation Award

(For Immediate release – Philadelphia, PA, March 9, 2022) Philadelphia-Israel Chamber of Commerce (PICC) and PICC Foundation are thrilled to present its 2022 Technology and Innovation Award to Bimbo Bakeries USA. Bimbo Bakeries USA is a proud member of Grupo Bimbo, the world’s largest commercial baking company, that has invested and leveraged Israeli advanced technologies as part of its commitment to Nourishing A Better World.

“PICC is proud and honored to salute Bimbo Bakeries USA for its leadership in strengthening the commercial and innovation ties with Israel. Grupo Bimbo and Bimbo Bakeries USA ventured to Israel in 2016, and have since invested and integrated Israeli food tech, data analytics, compostable packaging and myriad of technologies to further its global sustainability program. Bimbo Bakeries USA has embodied the PICC’s mission, while creating substantial impact in the 33 countries it is in and beyond!” remarked Michael Krupit, president of Philadelphia-Israel Chamber of Commerce.

“For decades, Grupo Bimbo has been committed to improving health and wellness, protecting the environment, supporting our communities and valuing our associates around the world. While this has always been and remains the right thing to do, these efforts have become increasingly important to our business and our future. Current and potential associates, customers and consumers want to align with companies and brands that demonstrate a tangible commitment to meaningful and sustainable positive change in our world. Israeli cutting-edge technologies have been valuable to our company’s Purpose of Nourishing a Better World,” said Robert (Bob) Chernoff, Senior Vice President, Acelerada, Strategy & Transformation, Bimbo Bakeries USA.

PICC will present its 2022 Technology and Innovation Award to Bimbo Bakeries USA on April 26 at its 2022 Israel-Greater Philadelphia Food Tech Conference hosted at Drexel University in Philadelphia, PA. Bob Chernoff will accept the award on behalf of the company.

About Philadelphia-Israel Chamber of Commerce
The unique mission of the Philadelphia-Israel Chamber of Commerce is developing business and academic ties between Greater Philadelphia, Southern New Jersey and Delaware, and Israel. The PICC is a non-profit, non-denominational, independent organization focused on creating commercial and investment opportunities between the two regions.

The PICC also represents the US-Israel Binational Industrial Research and Development Foundation (BIRD), which awards grants of up to $1 million to regional industrial R&D – Israeli technology ventures (Since 2011, 16 grants have been awarded to PA, DE and SNJ companies).

About Bimbo Bakeries USA
Bimbo Bakeries USA (BBU) is a leader in the baking industry, known for its category leading brands, innovative products, freshness and quality. Our team of 20,000 U.S. associates operates 59 manufacturing locations in the United States. Over 11,000 distribution routes deliver our leading brands such as Arnold®, Bimbo®, Boboli®, Brownberry®, Entenmann’s®, Freihofer’s®, Heiner’s™, Marinela®, Mrs Baird’s®, Nature’s Harvest®, Oroweat®, Sara Lee®, Stroehmann®, Thomas’®, and Tia Rosa®. BBU is owned by Mexico’s Grupo Bimbo, S.A.B de C.V., the world’s largest baking company with operations in 33 countries.

For more information, contact Vered Nohi, picc@phillyisraelchamber.com.